WiredScore Jules Barker global director of product
Jules Barker joined WiredScore in December as global director of product

WiredScore eyes ‘B Corp’ status on social impact

 | 

Karl Tomusk

The digital connectivity rating firm has announced plans to achieve Certified B Corporate status for its social and environmental impact as it nears the launch of its smart building certification product.

Firms with Certified B Corporation – or B Corp – status commit to maintaining high social and environmental standards, transparency and accountability.

WiredScore said the status is a reflection of its mission to “generate a healthier environment, create stronger communities, and provide high quality jobs with a purpose”.

If it achieves B Corp status, it will become one of about 3,500 companies in more than 70 countries to commit to those standards.

William Newton, president of WiredScore, said: “WiredScore is focused on creating meaningful improvements in the built environment that improve people’s lives. Alongside our commercial ambitions, WiredScore should also strive to reach the highest social and environmental standards.

“This includes thinking carefully about how our decisions impact our team, our clients, our suppliers and the broader community in which we operate. Committing to Certified B Corp status is a welcome validation of our past efforts and a powerful enforcement mechanism for our future choices.”

The digital connectivity rating firm also announced that it will launch SmartScore, a global smart building certification, this spring with the endorsement of firms including Hines, Allianz, British Land and Blackstone, all part of the WiredScore Smart Building Council.

WiredScore launched the Smart Building Council last year to bring key stakeholders together to establish criteria and standards properties must meet to be certified “smart”.

At the time, it said certification would explore factors related to a building’s operational efficiency, optimisation, obsolescence and its ability to deliver “an inspirational user experience”.

In December, WiredScore appointed Jules Barker, former head of smart places at British Land, as global director of product. He was one of a number of significant hires in 2020, which also included Tom Vaughan-Fowler and Will Buttery, both of whom joined from Knight Frank.

Arie Barendrecht, chief executive of WiredScore, said: “2020 saw the importance of connectivity fly to the top of everyone’s agenda. Businesses all over the world had staff working from home. We all relied heavily, both professionally and personally, on technology to keep our working and social lives alive virtually.

“Throughout 2021, connectivity will continue to define business continuity, and will remain a top priority across the board. At WiredScore, we’re excited to be developing new products, with plans to move into new markets, bringing better connectivity to more people and enabling more of the world’s buildings to be better connected.”

Your comments

Read our comments policy here