FUTURE PropTech, Europe’s largest events company devoted to the real estate tech sector, today announced the company will rebrand to CREtech.
This follows the merger with CREtech in December 2019, which saw the two companies become a global events, research and thought leadership business focused on built world innovation and technology.
The rebrand, which will take effect immediately, will solidify CREtech’s global offering by providing a more streamlined portfolio of services with greater access for the entire community on an international scale.
FUTURE PropTech and CREtech have weathered the pandemic of 2020 together by quickly pivoting from live events to a new virtual event schedule, an expanded intelligence platform and the launch of consulting services. Together, the companies recently co-produced the four-day Reimagining Real Estate Global Virtual Summit, which was attended by thousands from around the world.
“In this current environment, our teams in the US and UK have worked tirelessly to respond to the changing needs of the real estate sector,” stated Michael Beckerman, CEO, CREtech. “A more consistent brand will strengthen our global leadership position as the largest community of real estate professionals devoted to technology and innovation,.” Beckerman concluded.
“It has been really inspiring to work closely with the CREtech team this year as we continue to build upon the scale and scope of our world class platform.” stated Gary Chimwa, Founder, FUTURE PropTech and Managing DIrector of CREtech’s European division. “Our new brand identity better represents our market-leading position and the tremendous value we can now bring our customers as a result of the merger last year.”
Upcoming 2020 virtual events include: