Doors open on first MIPIM PropTech Europe
The doors of the first MIPIM Proptech Europe have opened in Paris and it’s expected that around 1,500 property and technology professionals will attend the conference and exhibition over the next two days.
This is the first proptech event in Europe for the MIPIM brand, and organisers chose Paris as it is seen as a breeding ground for startups and the tech sector.
Property and tech professionals from 40 countries have registered for the event with the Netherlands, Germany, UK, and Belgium all having significant presence. It’s not just European countries attending; people have travelled from as far as Australia, Brazil, India, Russia and China.
The day began with a keynote titled ‘Making technology disappear’ from Rand Hindi, CEO of artificial intelligence company Snips, and one of the 35 innovators under 35 elected in the MIT Technology Review. Hindi talked about how AI will make technology become a frictionless element of life that we will no longer notice “like water and electricity”, and unplug individuals from the world of technology to become more creative.
Day 1 of the event so far has seen a live demo by HBS Research titled ‘First real estate transaction on blockchain’; a flash talk on the common goals within proptech, fintech and retailtech; a keynote on the human value of cybersecurity; a panel on bridging proptech from Europe to the USA; achieving sustainable goals in cities with technology; and a MIPIM startup competition in partnership with its real estate tech partner MetaProp NYC.
A talk on ‘Real Estate organisations: adapting to a fast-evolving environment’ featured Chris Grigg, CEO of British Land; Melanie Leech from the British Property Federation; Coen Van Oostrom, CEO & Founder of OVG Real Estate; Christian Grellier, vice president of Open Innovation at Bouygues Immoblier and President of venture capital company BIRD.
During the talk, British Land said retro-fitting buildings with tech will be the most time-consuming challenge for developers.
New research produced by proptech influencers, James Dearsley and Eddie Holmes, for MIPIM PropTech Europe was released this morning. The findings suggested that real estate companies need to do more to embrace opportunities presented by new technology.
The survey was completed by over 100 European industry professionals who attend MIPIM real estate events and presented a range of questions on the subject of digital transformation. More than 85% of respondents stated that digital technologies are relevant to their business, and yet a quarter of companies still have no official digital strategy in place.